Optimization Templates
Campaign Optimization Flow Templates
Prebuilt flows that standardize campaign optimization, from performance insights to automated actions.
Notify
Keyword
ROAS
High-Performing
Budget
Conversion
Pause
Pause Zero-Conversion Campaigns
Pauses ads that do not generate conversions based on your defined criteria.
Pause Ads with Zero Conversions
Pauses ads that haven’t generated any conversions in the last 7 days.
Notify Me When New Leads Are Identified
Sends you an email when new leads are found in the most recently reviewed lead data.
Remove Unnecessary Keywords
Detects and pauses low-performing or irrelevant keywords to improve overall campaign efficiency.
Negative Search Term Optimization
Excludes irrelevant or low-performing search terms to protect your budget and improve targeting.
Promote High-Performing Search Terms
Adds high-performing search terms as new keywords to strengthen campaign coverage.
Power of Threes (ROAS)
Evaluates ad performance using the Power of Threes rule and pauses low-ROAS ads while notifying you by email.
Power of Threes (CPL)
Evaluates ad performance using the Power of Threes rule and pauses high-CPL ads while notifying you by email.
Power of Threes (Result)
Evaluates ad performance using the Power of Threes rule and pauses low-result ads while notifying you by email.
Power of Threes (Conversions)
Evaluates ad performance using the Power of Threes rule and pauses low-conversion ads while notifying you by email.
Budget Redistribution (Shift to Winners)
Scales budgets up for campaigns with strong growth signals and reduces spend when performance momentum is missing.
Pause Low-Impression Campaigns
Automatically pauses campaigns below the average impressions.
Pause Low-Click Campaigns
Automatically pauses campaigns below the average clicks.
Pause Low-Conversion Campaigns
Automatically pauses campaigns below the average conversions.
Increase Budget for Low CPC Campaigns
Increases budget for campaigns with low CPC.